Forecasting for Business Managers
Experienced business managers know the data already being collected by organisations in their operational systems (like ERP, CRM) and to forecast it in new, visually appealing ways, with Business Intelligence, Business Modelling, Sales Modelling, Financial Modelling tools or indeed Sales Forecasting Software. But, occasionally we need to remind ourselves that no matter how cool the technology (to us, even that first program we all wrote that displayed the words “Hello World” was really cool), that’s not what sells Business Intelligence or Forecasting and Budgeting Software.
Executives appreciate technology, and many are quite savvy, but when it comes to how they spend their day, they’ve got problems to solve, opportunities to capitalize on, and managers, directors and stock holders to please. To them, the best Forecasting and Budgeting Software systems are like dishwashers – tools that get a job done. Executives are not interested in how the dishes get clean, just that they do get clean in a fast, reliable, budget-friendly way.
Here at MXI Software we understand this principle and we help companies to realise the benefits of Financial Modelling, Sales Forecasting, business building with Business Intelligence and Forecasting and Budgeting Software. We don’t waste time with PowerPoint’s explaining our technology, we explain the benefit to them the customer. We explain the trajectory of sales and explain the visible patterns therein, we sell the value of sales force ranking, not the business intelligence or the Forecasting and Budgeting Software. We explain the patient volume forecast, not analytic algorithms behind the scenes. We sell the ability to direct your valuable purchasing dollar/euro to the lowest cost vendors, the ability to have your sales executives use their limited time to court the most profitable clients, the ability to monitor the effectiveness of your latest promotion… you get the idea.